About Farm News Report

Exploring the
frontier of media.

A new kind of farm show. An experiment in what comes next.

The idea behind the show

Agriculture is our starting point.

Farm News Report is an exploration of the frontier of media. We’re experimenting with how new tools can help us make useful, engaging stories about the people and ideas shaping agriculture.

The show combines AI-assisted production, including a generated presenter, with a format built for social video. We’re exploring how a show is made, who gets to be part of it, and how it can reach new communities.

We’re learning by making.

This is an evolving project. Reports, interviews, collaborations, and channels for different places and audiences are all part of the exploration. We’ll keep trying new formats and sharing what we make.

Paid interviews and business features are sponsored content. They’re one way for people and brands to take part in the show.

Watch the show ↗